Chief Executive Officer of the Ghana Tourism Development Company (GTDC), Prof. Kobby Mensah, has reaffirmed his commitment to reviving the once-struggling state agency by introducing innovative digital platforms to reposition it as a key player in Ghana’s tourism sector.
Speaking to the media, Prof. Mensah acknowledged the long-standing challenges faced by the GTDC under successive governments but expressed confidence that his leadership would bring a turnaround.
According to Prof. Mensah, these digital platforms are being designed to serve as virtual hubs for promoting tourism, attracting investment, and facilitating business opportunities within the tourism value chain.
“I have said that I’m driving GTDC to digital, one of my core mandates is innovation and development. I’m making sure that we’re moving into the innovation space. We’re building what we call the Ghana tourism marketplace and Ghana tourism investment platform.
“These are digital spaces that could actually help us get the entire space uplifted. [GTDC]-We’re no longer going to struggle. Give me by December 2025,” he assured.
The GTDC has faced years of limited visibility, operational inefficiencies, and underfunding, which have hindered its ability to fully execute its mandate.
Prof. Mensah, who was appointed CEO on January 30, 2025, has pledged to transform the agency through technology-driven reforms, private sector engagement, and renewed marketing strategies.
His vision aligns with broader government efforts to digitize public sector institutions and enhance tourism as a major contributor to Ghana’s economy.
