The Ghana Football Association (GFA) has officially pulled the plug on renewal talks with Chinese broadcaster StarTimes after months of stalled negotiations. In a statement released on Thursday, the GFA confirmed that discussions ended back in March 2025 after both sides failed to agree on new terms for a contract extension.
The previous deal, which allowed StarTimes to broadcast Ghana Premier League matches, expired at the end of the 2023/24 season. And while fans were hoping for a seamless continuation, it seems the business side of football had other plans.
But that’s not all. The GFA isn’t just walking away, they’re also demanding what they say is still owed from the last agreement: a hefty $842,173.36. The Association has now taken formal steps to recover the outstanding amount, engaging legal counsel to begin the process.
“The Association remains committed to securing a transparent, fair, and mutually beneficial media partnership that aligns with the interests of our clubs, the Association, and our stakeholders,” the GFA said in the statement.
The breakdown in talks could have ripple effects across Ghanaian football. With the start of a new season approaching, the GFA now finds itself in search of a new media partner, one that can deliver better value and long-term benefits for the sport in Ghana.
For many fans, the move brings mixed emotions. On one hand, there’s hope that a new deal could bring better coverage, higher quality broadcasts, and perhaps more investment into local football. On the other hand, uncertainty looms, especially if a new broadcaster isn’t secured in time for the next season.
One thing is clear: the GFA is drawing a line in the sand when it comes to accountability and value for money. And as the legal battle for unpaid dues begins, all eyes will be on who steps in to fill StarTimes’ now-vacant broadcasting shoes.
