Musician and creative personality Big Ghun has joined forces with Betfox Ghana to launch a nationwide road safety campaign focused on reducing motorcycle-related deaths.
The initiative aims to distribute more than 3,000 motorcycle helmets across Ghana, where motorcycles are widely used for transport and provide an important source of income for many people.
It comes against a backdrop of continued concern over road crashes involving motorcycles. Ministry of Transport figures show that motorcycle crashes were responsible for 1,345 of the 2,949 road fatalities recorded in 2025.
That figure represented nearly 46% of all road deaths in the country during the year.
More recent figures from the Motor Traffic and Transport Department (MTTD) of the Ghana Police Service show that Ghana recorded 2,151 deaths and 12,230 injuries from road crashes between January and September 2026.
The campaign is intended to promote safer riding and encourage both motorcycle riders and passengers to use protective helmets consistently. Its organisers say the distribution effort will also support wider public awareness of responsible road use.
The first stage of the project took place in Ashaiman, where Big Ghun and representatives of Betfox met the Ashaiman District Police Commander, DSP Orlando Joseph Adzokpa.
The team handed protective helmets to the police department to assist with local road safety education. Helmets were then distributed directly to motorcycle riders on the streets as part of the opening phase of the campaign.
Although the initiative initially targets 3,000 helmets, the organisers plan to take it beyond Ashaiman. The next stages are expected to cover other parts of Greater Accra as well as additional regions across the country.
Big Ghun said details of future locations would be shared through his social media channels. He also indicated that the helmet distribution could be expanded if more resources become available.
The campaign comes as motorcycles remain a primary means of transport for many Ghanaians, while also serving as a livelihood for riders. Its focus is therefore on combining practical support, through access to helmets, with greater awareness of safety responsibilities for everyone using motorcycles.
